In Person help Traditional, instructor-led and offered in a classroom at JCCC

Search Engine Optimization (SEO)

Instructor

Dani Neumann

See Course Dates

What You Will Learn

Take a systematic approach to the art and science of search engine optimization (SEO). Set the foundation of SEO efforts and move to building an SEO strategy. Use tools and tasks needed for a comprehensive SEO plan.

Prerequisite: HTML5 and CSS3 Fundamentals recommended but not required.


This is a component of the Digital Marketing Certificate.


Certification

Digital Marketing Certificate

Learn digital marketing strategies to engage customers and build your brand awareness.


Learn how to use social media, web analytics, email, SEO, and WordPress for your marketing efforts. Complete all courses within one year and receive the Digital Marketing Certificate.

See individual courses for detailed descriptions, outlines and online registration.

Required Courses

Courses do not need to be taken in any specific order.

  • Email Marketing
  • Google Analytics
  • Planning and Buying Digital Advertising
  • Search Engine Optimization
  • Social Media Marketing
  • WordPress
  • YouTube: The Business of Telling Your Story
Search Engine Optimization (SEO)
Course Dates

In Person help Traditional, instructor-led and offered in a classroom at JCCC

$399.00

Search Engine Optimization (SEO)

5/29/2024 - 5/31/2024 WF 8:00AM-4:00PM
11 Seats Open
8/26/2024 - 9/4/2024 MW 6:00PM-9:30PM
20 Seats Open

Selected Course

Dates: 5/29/2024 - 5/31/2024 WF

Course type: Digital Marketing

Times: 8:00AM-4:00PM

Location: RC, Regnier Center, 221 Campus Map

Contact Hours: 14.0

Other Details

Course Code: DIGMK-004-41

Category: Digital Marketing

Contact Hours: 14.0

Format: Classroom

After registering for this course, you can come back to the catalog to register for more courses.

Issues with registering? Please contact us at CERegistration@jccc.edu or call 913-469-2323.

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  1. Before You Begin
    a. Website Fundamentals
    b. Website Conversions and Usability
    c. SEO Templates
  2. Part 1: Content
    a. Content Marketing
    b. Tools and Strategies
    c. Content Strategy
    d. Blogging
    e. Headlines
    f. Attracting Global Traffic with Content
  3. Part 2: Code
    a. Keywords
    b. Keyword Mapping
    c. Optimizing your Site
  4. Part 3: Credibility
    a. Links
    b. Measuring your Credibility
    c. Link Building
    d. Earning High-Quality Backlinks
    e. Guest Blogging
    f. Tools and Tricks
  5. Part 4: Connections
    a. Google Plus
    b. Winning on Social Media
    c. Social Media Hacks
  6. Part 5: Cash
    a. 5 Website Monetization Models
    b. Making Money with your Blog
    c. Subscriber and Lead Growth Tools
    d. Content Monetization Engines
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In Person help Traditional, instructor-led and offered in a classroom at JCCC

Search Engine Optimization (SEO)

DATE TIME DAY PRICE AVAILABILITY LOCATION  
5/29/2024 - 5/31/2024 8:00AM-4:00PM WF $399.00 11 Seats Open RC, Regnier Center, 221 Campus Map Register
8/26/2024 - 9/4/2024 6:00PM-9:30PM MW $399.00 20 Seats Open RC, Regnier Center, 221 Campus Map Register
Close Modal Window

In Person help Traditional, instructor-led and offered in a classroom at JCCC

$399.00

Search Engine Optimization (SEO)

5/29/2024 - 5/31/2024 WF 8:00AM-4:00PM
11 Seats Open
8/26/2024 - 9/4/2024 MW 6:00PM-9:30PM
20 Seats Open

Selected Course

Dates: 5/29/2024 - 5/31/2024 WF

Course type: Digital Marketing

Times: 8:00AM-4:00PM

Location: RC, Regnier Center, 221 Campus Map

Contact Hours: 14.0

Other Details

Course Code: DIGMK-004-41

Category: Digital Marketing

Contact Hours: 14.0

Format: Classroom

After registering for this course, you can come back to the catalog to register for more courses.

Issues with registering? Please contact us at CERegistration@jccc.edu or call 913-469-2323.